Thursday, May 17, 2012

mumi&bubi: Beyond Baby Steps

This month, I am honoured to be featured in New Zealand's Exporter magazine. The article, "Beyond Baby Steps" reviews my experience exporting to the USA and working with World Wide Access.

Highlights from the article include:

Piet says that without World Wide Access she wouldn’t have had the opportunity or ease of entry into new markets that she’s currently experiencing.

Unlike working with a traditional distribution model, with World Wide Access I maintain control of my brand, product pricing and positioning. I’ve seen it happen with too many top New Zealand brands in overseas markets: they sign with a distributor and their product gets dumped onto the market. There is no control.

mumi&bubi is based in New Zealand. The Solids Starter Kit is available in the USA at and major shopping sites including, in Canada at, and will soon be available in Japan.

1 comment:

  1. First time here...u have nice space and really inspirational stuff... I'll be back soon.

    click here